Discovering the Magnificence of Indonesia (DMI) Expo 2024:

Showcasing Indonesia’s Rich Culture, Trade, and Tourism in Europe

FOR IMMEDIATE RELEASE

Contact: Angga

WhatsApp: +62821-7706-8837

Email: dmiexpo@kupu-gsc.co.id

Utrecht, Netherlands – November 28 to December 1, 2024

The Discovering the Magnificence of Indonesia (DMI) Expo 2024 is set to take center stage at the prestigious Jaarbeurs Exhibition Centre in Utrecht, The Netherlands. This four-day event marks a historic milestone as Indonesia’s first standalone Tourism and Trade Expo abroad, focusing on promoting Tourism Villages (Desa Wisata) and Small and Medium Enterprises (SMEs).

Hosted by the Negeriku Foundation in collaboration with PT Nuswantara Adhidaya Perkasa (KUPU GSC), the event represents a significant step in showcasing Indonesia’s potential in sustainable tourism, local entrepreneurship, and creative industries while fostering closer ties between Indonesia and Europe.

A Historic First for Indonesia

The DMI Expo 2024 is a groundbreaking event as it becomes the first independent exhibition initiated by Indonesia abroad. By highlighting the richness of Tourism Villages (Desa Wisata) and showcasing promising SMEs, the expo provides a global platform for Indonesia’s efforts to promote sustainability, cultural preservation, and local innovation.

The exhibition emphasizes Indonesia’s leadership strength in sustainable tourism, featuring curated destinations that align with global environmental goals while empowering local communities through entrepreneurship. This unique platform builds long-lasting partnerships with European stakeholders and elevates Indonesia’s cultural and economic powerhouse position

Event Highlights

The DMI Expo 2024 will feature a variety of engaging and interactive activities, including:

• Business Forums & Networking Opportunities: Connecting Indonesian SMEs with European partners.
• Fashion Shows: Highlighting Wastra Nusantara (traditional textiles) and Modest Fashion, showcasing the work of Indonesia’s talented designers.
• Cultural Performances: Traditional music, dance, and shadow puppetry performances that bring Indonesian heritage to life.
• Tourism Village Showcases: Introducing sustainable tourism destinations and hidden gems in Indonesia.
• Workshops: Interactive sessions on batik-making, coffee brewing, and Indonesian culinary arts.

Keynote Guests and VIP Attendees

The Opening Ceremony on November 28, 2024, at 09:30 AM CET will be graced by distinguished guests, including representatives from the Indonesian and Dutch governments, industry leaders, and cultural figures. Notable speakers and performers will share insights and talents, promoting Indonesia’s influence on the global stage.

Why Attend?

The DMI Expo 2024 is more than just an exhibition. It is a gateway to:

• Discovering the diverse and vibrant culture of Indonesia.
• Building strategic partnerships with Indonesian SMEs and creative industries.
• Exploring unique tourism destinations that prioritize sustainability.

This event offers an unparalleled opportunity to engage in meaningful collaborations that support Indonesia’s vision of strengthening cultural and economic diplomacy.

Supporting Indonesia’s Global Vision

The DMI Expo 2024 aligns with Indonesia’s goals to:

• Increase international trade.
• Promote sustainable tourism.
• Elevate global recognition of Indonesian creative industries.

By bridging Indonesian and European communities, this event seeks to create lasting partnerships and mutual growth.

Supported By

The DMI Expo 2024 is proudly supported by key stakeholders, including:

• Government Institutions: the Embassy of the Republic of Indonesia to the Kingdom of the Netherlands, Ministry of Tourism, Ministry of Creative Economy, Ministry of Villages and Development of Disadvantaged Regions, and Ministry of MSMEs.
• Partner Organizations: Indonesian Chamber of Commerce and Industry (KADIN), Association of Indonesian Entrepreneurs in the Netherlands (ASPINA), and other key industry associations such as GIPI, ASITA, ASTINDO, KEMBERIN, IFTA, PHRI, ASPERAPI, INCCA, IFDC, and APDESI.
• Corporate Sponsors: PT PERTAMINA (Persero), Indonesia Eximbank (LPEI), PANDI, and Bank Central Asia (BCA)
• Official Partner: Atourin, Goorita, Travel Buddies.

Their invaluable contributions and support ensure the success of this event in showcasing Indonesia’s cultural and economic potential to a global audience.

DMI Expo 2024 Highlights

• 50+ B2B Meetings successfully connected Indonesian entrepreneurs with international buyers.
• Collaboration with importers and warehouse owners as Product Aggregators for the Indonesian Market in Western Europe.
• Over 2,000 visitors attended the exhibition, making it a vibrant event.
• 20+ Green Village Destinations and 35+ top Indonesian SMEs were promoted.
• Cultural Performances, Fashion Shows & Indonesian Culinary became the main attractions.
• 10+ Cultural Performances were showcased throughout the 4-day event.
• More than 10 renowned local brands debuted in the “Wastra Nusantara & Modest Fashion Festival” fashion show in the Netherlands.

Join Us Again in 2025!

Building on the momentum of DMI Expo 2024, we are excited to announce that the next Discovering the Magnificence of Indonesia Expo 2025 will take place in November 2025 at the same prestigious venue in Utrecht. We invite businesses, exhibitors, and cultural enthusiasts to participate and contribute to the growing success of this landmark event. Mark your calendars and join us in showcasing Indonesia’s richness and potential to the world once again.

For more information on how to participate in DMI Expo 2025, please contact: WhatsApp: +62 877-3898-9896

Email: dmiexpo@kupu-gsc.co.id

About NEGERIKU Foundation

The NEGERIKU Foundation is a non-profit organization founded by Indonesian diaspora who have lived in the Netherlands for decades. Its mission is to promote and preserve Indonesian culture, heritage, and values on an international stage while building bridges between Indonesia and Europe. As the host of DMI Expo 2024, the foundation aims to connect Indonesia’s creative industries and tourism sectors with European stakeholders, fostering deeper understanding and collaboration.

About PT Nuswantara Adhidaya Perkasa (KUPU GSC)

PT Nuswantara Adhidaya Perkasa (KUPU GSC) is one of Indonesia’s leading event organizers, renowned for delivering world-class exhibitions and events in the MICE (Meetings, Incentives, Conferences, and Exhibitions) sector. Established in 2017, KUPU GSC has successfully showcased Indonesian culture, trade, and innovation on global platforms. Their expertise in managing large-scale events makes them a trusted partner in promoting Indonesia’s excellence abroad.